Branding Rooted in Tradition and Nature
In the Valašsko region, traditions are passed down from generation to generation, so we built a brand identity with strong foundations. We crafted a visual style that captures the peacefulness of nature, blending modern design with warm hospitality. The logo and color palette draw inspiration from the best of the Valašsko landscape—from untouched nature to the iconic wooden cottages that define the region.
Every great guesthouse needs a solid roof to provide guests with a cozy refuge. We built the digital version in the form of a website, which serves as the central hub for online communication. Our goal? To reflect the calm of nature, a sense of warmth, and relaxation—the very feeling guests experience when they first arrive at Penzion Na Kraji Lesa.
The silence of the forest is peaceful, but a brand needs a voice and visibility. That’s why, beyond the website, we expanded to social media, where we showcase mouthwatering dishes, a stunning setting, and a relaxed atmosphere. Simply put, we highlight why Na Kraji Lesa is more than just a guesthouse with a restaurant—it’s a place people love to return to.
Client
Na kraji lesa
Website
www.nakrajilesa.czServices
